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Chatbot to Increase Your Customer Experience

26 March 2020

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Benefits of Chatbot to Improve Customer Experience

Various industries in Indonesia must adapt quickly to face disruption and rapid technological development. These developments are needed to meet the needs of consumers for your company's industry. Nowadays, there are many consumers who use media that require quick responses to answer their needs and complaints. So companies must be able to adjust their services, especially by including more technology to attract more customers, not to mention your company that has to attract consumers with lucrative offers to increase customer awareness and to increase customer loyalty. One of the best technologies and also cheaper in attracting customers is to use chatbot technology.

Chatbot has an artificial intelligence that has the ability to imitate human conversation both in text and voice. Artificial intelligence or artificial intelligence that gives intelligence to chatbots to be able to assess the most appropriate answers in answering questions raised by consumers. Artificial Intelligence can recognize the best answers by knowing the keywords (keywords) provided by users and can see the answers closest to these keywords. Chatbot is designed based on Artificial Intelligence with all its capabilities such as Natural Language Processing (NLP) and Machine Learning. The technology enables chatbot to be more flexible and can adapt to everyday characters or language so that it can maintain its main function to serve consumers.

With the chatbot, your company can interact with customers more easily and quickly so that it can improve the customer experience and can serve more people more quickly through a variety of different channels. With the presence of chatbot technology, customers can easily ask something or ask questions or complaints.

Various advantages that are owned by chatbot can simplify the work of your company. By using chatbot, your company is faster in interacting with consumers so that chatbot can help answer customer questions with various questions asked and respond quickly so that it can make consumers happy because they get the answers or solutions needed quickly. In addition, chatbot can also function for 24 hours so that whenever and whatever time consumers ask, it will be easily answered by chatbot. This can make consumers happy and satisfied so chatbot can improve the customer experience for your company.

It is time for your company to use chatbot or smart chat assistant for business efficiency and create better customer satisfaction so that it can improve your company's customer experience. Contact marketing@vads.co.id for a consultation related to chatbot needs in your company.



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